
PROJECT
Sourdough Mate
COMPLETED
2021
SERVICES
Brand & Identity Design
Logo Design
Illustration
We are big fans of artisan baked goods —seriously who isn't? Working with Anh Rattigan (founder of Sourdough Mate), a mum and Mornington Peninsula local, it was fun to develop and articulate a friendly brand that reflects her love for baking delicious sourdough bread.
Sourdough Mate is a store & resource for useful, high-quality sourdough bread accessories. We set out to bring clarity to this labour of love and developed a design vocabulary that can be easily implemented as the brand grows. We designed the brand to feel human, fun, playful, connected and warm — an approachable resource for anyone starting their sourdough journey.
Sourdough Mate is a store & resource for useful, high-quality sourdough bread accessories. We set out to bring clarity to this labour of love and developed a design vocabulary that can be easily implemented as the brand grows. We designed the brand to feel human, fun, playful, connected and warm — an approachable resource for anyone starting their sourdough journey.




